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Information and Communication Technologies for Sustainable Tourism (Advances in Tourism) PDF




by Alisha Ali : Information and Communication Technologies for Sustainable Tourism (Advances in Tourism)

ISBN : #0415673178 | Date : 2012-12-17

Description :

PDF-21a6a | Sustainable development is a highly topical issue and is of critical importance to tourism as the environment is of utmost importance for the continued development and prosperity of the industry. There have been numerous texts written on sustainable tourism and the measures to mitigate and manage this but none which acknowledges Information and Communication Technologies (ICT) as a mechanism of do… Information and Communication Technologies for Sustainable Tourism (Advances in Tourism)


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Information and Communication Technologies for Sustainable Tourism (Advances in Tourism) by by Alisha Ali

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Technology Acceptance in Mechatronics: The Influence of Identity on Technology Acceptance PDF




by Ute Hillmer : Technology Acceptance in Mechatronics: The Influence of Identity on Technology Acceptance

ISBN : #3834919519 | Date : 2009-09-24

Description :

PDF-62245 | Ute Hillmer investigates technology acceptance behavior in the mechatronics industry in Germany and develops a multi-disciplinary understanding, which includes psychology, sociology and business science. It is shown that individuals accept new technologies more easily, if the technology replicates their individual social values and if the implementation process considers the prime social values th… Technology Acceptance in Mechatronics: The Influence of Identity on Technology Acceptance


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Technology Acceptance in Mechatronics: The Influence of Identity on Technology Acceptance by by Ute Hillmer

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Why We Buy: The Science of Shopping–Updated and Revised for the Internet, the Global Consumer, and Beyond PDF




by Paco Underhill : Why We Buy: The Science of Shopping–Updated and Revised for the Internet, the Global Consumer, and Beyond

ISBN : #1416595244 | Date : 2008-12-30

Description :

PDF-8ca63 | Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture—full of fresh observations and important lessons from the cutting edge of retail such as Internet behemoths Amazon and iTunes as well as the globalization of retail in the world’s emerging markets.This enlightening edition includes new … Why We Buy: The Science of Shopping–Updated and Revised for the Internet, the Global Consumer, and Beyond


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Sticky Marketing: Why Everything in Marketing Has Changed and What to Do about It PDF




by Grant Leboff : Sticky Marketing: Why Everything in Marketing Has Changed and What to Do about It

ISBN : #0749460504 | Date : 2011-02-15

Description :

PDF-756c0 | Sticky Marketing provides a new set of rules for effective communications in a world transformed by new technology. It introduces a new model of customer engagement and asks “not what your marketing can do for you, but what your marketing can do for your customer.” Companies have to move away from the old marketing system of shouting messages at people to attracting them by providing value around … Sticky Marketing: Why Everything in Marketing Has Changed and What to Do about It


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Sticky Marketing: Why Everything in Marketing Has Changed and What to Do about It by by Grant Leboff

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Mobile Marketing Dummies Michael Becker PDF 2f3450062

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Mobile Marketing For Dummies PDF




by Michael Becker : Mobile Marketing For Dummies

ISBN : #0470616687 | Date : 2010-10-12

Description :

PDF-2997f | Straightforward advice on building and launching a mobile marketing plan Mobile communication is hot, and so is marketing on mobile devices. Mobile Marketing For Dummies provides a clear and easy path for creating, launching, and making the most of a mobile marketing program. Designed for marketing professionals and other business people who may have little experience with the medium, it explains… Mobile Marketing For Dummies


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Mobile Marketing For Dummies by by Michael Becker

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Management of the Fuzzy Front End of Innovation PDF




: Management of the Fuzzy Front End of Innovation

ISBN : #3319347411 | Date : 2016-08-23

Description :

PDF-b6fab | This book shows the patterns of the fuzzy front end of innovation and how it can be successfully managed. It features case studies of selected firms with successful practices in managing the fuzzy front end of innovation…. Management of the Fuzzy Front End of Innovation


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Cause Disturbance Right Hand Breakthrough Innovator PDF 1f3060d50

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Cause a Disturbance: If You Can Slice a Melon or Make a Right-Hand Turn, You Can Be a Breakthrough Innovator PDF




by Ken Tencer : Cause a Disturbance: If You Can Slice a Melon or Make a Right-Hand Turn, You Can Be a Breakthrough Innovator

ISBN : #1614489920 | Date : 2014-06-01

Description :

PDF-c601f | If you can slice a melon or make a right-hand turn, you can be a breakthrough innovator.The title of this book, Cause a Disturbance, says it all, and it most assuredly will cause a disturbance in the way you think about business: your business. Everyone knows—and everyone talks about—how important innovation is in the competitive battle to find, delight, and keep customers, yet far too few ac… Cause a Disturbance: If You Can Slice a Melon or Make a Right-Hand Turn, You Can Be a Breakthrough Innovator


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[Pub.82DnA] Cause a Disturbance: If You Can Slice a Melon or Make a Right-Hand Turn, You Can Be a Breakthrough Innovator PDF | by Ken Tencer


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Make Your Website Work You PDF 57099f0f8

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Make Your Website Work for You: How to Convert Online Content Into Profits PDF




by Jeff Cannon : Make Your Website Work for You: How to Convert Online Content Into Profits

ISBN : #0071352414 | Date : 1999-10-01

Description :

PDF-7fa0a | MAKE YOUR WEBSITE WORK FOR YOU offers a practical, easy-to-follow business plan for profiting from the new sales opportunities in cyberspace. Youíll find the basic rules for online marketing, learn how to create consumer-attracting content, and discover how to track and use consumer information to build profits both on- and off-line…. Make Your Website Work for You: How to Convert Online Content Into Profits


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Make Your Website Work for You: How to Convert Online Content Into Profits by by Jeff Cannon

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Summary: The Internet Publicity Guide: Review and Analysis of Shiva’s Book PDF




by Businessnews Publishing : Summary: The Internet Publicity Guide: Review and Analysis of Shiva’s Book

ISBN : #2511041537 | Date : 2016-09-14

Description :

PDF-42daf | The must-read summary of V. A. Shiva’s book: “The Internet Publicity Guide: How to Maximize Your Marketing and Promotion in Cyberspace”.This complete summary of the ideas from V. A. Shiva’s book “The Internet Publicity Guide” shows how the internet has become a part of the communications revolution, offering individual consumers the ability to have personalised multimedia communications with other… Summary: The Internet Publicity Guide: Review and Analysis of Shiva’s Book


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Applying Neuroscience to Business Practice (Advances in Business Strategy and Competitive Advantage) PDF




: Applying Neuroscience to Business Practice (Advances in Business Strategy and Competitive Advantage)

ISBN : #1522510281 | Date : 2016-10-12

Description :

PDF-a74c4 | “This book provides theoretical frameworks and current empirical research in the field by highlighting scientific studies and real-world applications on how neuroscience is being utilized in business practices and marketing strategies to benefit organizations, as well as emergent business and management techniques being developed from this research”–… Applying Neuroscience to Business Practice (Advances in Business Strategy and Competitive Advantage)


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